Zalo's Digital Marketing Strategy: The Power of Number Filtering

In 2025, more and more companies will use WhatsApp as their primary marketing platform. However, in practice, three major pain points will significantly reduce the effectiveness of these marketing efforts, turning WhatsApp screening platforms from an "optional tool" into a "must-have."

Is your social media marketing efforts ineffective? The cloud-based control platform uses multi-dimensional filtering based on profile pictures, nicknames, age, and gender to quickly identify high-activity potential users and achieve high conversion rates.Struggling with cross-border social media marketing? The system generates mobile phone numbers from India, Japan, Mexico, and the United States, and uses account activity to accurately reach potential customers worldwide.

Want to reduce the impact of low-activity accounts? The system automatically removes unused and anomalous accounts, and uses a refined filtering mode for clear data and efficient operations.Want to target high-value users in social media marketing? The cloud-based control platform uses interactive and online filtering to quickly identify high-activity potential users and improve conversion rates.Want to improve ad targeting? The system offers customized and refined filtering modes to filter potential customers by age, gender, frequency of interaction, and online time.

Facing batch management challenges across multiple platforms? The system supports one-click export of screening results, making it easy to manage Telegram, WhatsApp, Facebook, and LinkedIn accounts.Want to quickly target potential customers? The system combines interaction screening, online screening, and age and gender screening to ensure precise and efficient promotion execution.

Managing a large number of accounts is complex? The system offers self-screening, proxy screening, and detailed screening modes for efficient bulk account management, saving operational time.

Want to understand user activity patterns? The system uses startup and online screening to quickly identify high-value users' online status and improve ad hit rates.Quickly distinguish between invalid phone numbers, suspended phone numbers, and legitimate registered accounts, directly eliminating 100% of invalid resources and reducing cost waste by more than 50%.

Identify "risky accounts" that have been banned by WhatsApp, have received numerous reports, or have abnormal device activity, to prevent your marketing accounts from being implicated due to association with these risky accounts.It can accurately identify virtual numbers such as Google Voice and TextNow, as well as temporary registration numbers from India and Southeast Asia. The user activity rate of these numbers is less than 5%, and filtering them can significantly improve the quality of ad delivery.

ITG Global Screening, a global WhatsApp screening platform, has customized exclusive screening rules for key markets that businesses are focusing on developing by 2025, including the United States, India, Southeast Asia, and Europe.Based on the rules of different countries, the system automatically completes the country code and verifies the number length (e.g., 10 digits + country code for the United States, 10 digits + country code for India) to avoid omissions in the filtering process due to formatting errors.

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